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Brand Challenge

Bacardi reached out in an effort to partner with May to travel to various music festivals in an effort to create highly engaging and fun content. The focus was to be less about the actual drinks and more about sharing her travels and experiences at Bacardi sponsored events.

What We Delivered

May is a professional dancer of over 10 years so this was a perfect opportunity to showcase her dance skills, bring massive energy to the content, and share her journey with her audience. With creative freedom, May delivered studio level content that was fun, entertaining, and authentic while delivering stellar results to the client.